Spread The Light is a meeting of minds and hearts, as twenty different Potter fan sites and YouTube channels are joining forces to raise funds for the Anne Rowling Clinic. This was set up by author JK Rowling in memory of her mother, who died at the tragically young age of 45 from multiple sclerosis.
Set up by Michaella Katz of Always JK Rowling and Pedro Martins of Potterish, the notion of Spread The Light is simple. The campaign invites fans to become an inspiration in the same way that JK was to them.
For many people, fandom is more than an appreciation of a book, film or series. It's a way of connecting with like minds, and building friendships that reach across generations and continents. Fandom is a powerful force and, when harnessed for good, can work miracles.
So far Spread The Light has raised money for Rowling's own charity, Lumos, which helps kids in orphanages. This summer, they're starting a fresh campaign for the Anne Rowling Regenerative Neurology Clinic, based at Edinburgh University. The clinic researches all sorts of neurological diseases like MS, working towards a way to slow the progression of an unpredictable disorder that can cause everything from dizzy spells to blindness.
I don’t think I truly realised the extent to which the Harry Potter fandom had become my home until I began to work on Spread the Light. As I worked day in and day out creating it with dear friends from all around the world, it became clear that that this magical fandom held more than just words and movies. It also made me look at J.K. Rowling in a whole new way. Rowling and her books have given us the magic to help others and find a home together as Potterheads. From our hard working fundraising team to the wonderful people supporting our fundraiser, I can now say, without a doubt, magic exists and I am so honoured to be a part of it!
The new campaign, boosted by the renewed interest in Potter that comes from the new West End play Harry Potter And The Cursed Child, has a number of cool prizes on offer. Signed DVD box sets, photos and books are up for grabs in a prize draw. If you're a fan, this is a great way to spread a little light in a world where darkness seems to be gathering on the horizon.
For more information, hop on a broomstick and head over to the Spread The Light website: http://spreadthelight.site/